Engineering for Customer-Centric Agility in the Age of AI - ITIDA SECC

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As technology evolves at lightning speed, delivering fast is no longer enough. What truly matters is delivering real customer value.
This session explores how we can reimagine engineering by placing the customer at the center of everything we do, while leveraging AI to unlock new levels of speed, quality, and innovation.

The core part of the session content is around:
•Shifting from task execution to impact-driven, outcome-focused engineering
•Leveraging AI for smarter development and predictive quality
•Building a strong customer-first culture rooted in ownership, experimentation, and feedback
•Driving collaboration through cross-functional teamwork
•Making smarter, faster decisions using data, insights, and real customer experiences.
•Connecting engineering efforts directly to measurable customer outcomes

Speaker:
Eng. Ibrahim ElSamman
QA & Testing Service Line Manager - VOIS Egypt

Attendance is FREE
Secure your spot now, register here:
https://secc.org.eg/.../SECCTechNight-Registration.aspx
Date: Monday, 14 September 2026
Time: 6:30 PM - 8:30 PM Cairo Local Time.
Venue: CREATIVA Hub, Giza (next to Cairo University)